Active Social Media Use

Engaging in activities on social media that promote information exchange, such as targeted private messages and non-targeted posts. Active use may entail messaging others, sharing updates about one’s experiences, and/or commenting on other users’ posts. See also social media fatigue. Contrast with doomscrolling and passive social media use (PSMU).

Reference:

Lin, S., & Longobardi, C. (2025). Social media use profiles and well-being: a cross-cultural study between Chinese and Italian emerging adults. Emerging Adulthood, 13(2), 254-264. https://doi.org/10.1177/21676968241304146